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Retail Marketing 2013: Organizational Drift
Download Report Retail marketing has received a tremendous amount of attention over the last 18 months. It has gone from its own department doing its own thing — down to its own technology purchases —...
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The Great Leveler: eCommerce’s Next Move
Download Report In this year’s annual eCommerce benchmark, we found fascinating similarities between the largest and smallest retailers, all of whom are challenged by Amazon.com’s continued march...
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Mobile In Retail: Reality Sets In
Download Report Thanks to their love of smart mobile devices, consumers have shaken retail to its foundations. With brand new digital paths-to-purchase, times have truly changed, and retailers are...
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Omni-Channel Retail 2014: Double Trouble
Download Report Consumers now expect to begin and end their shopping experience in the digital domain, or augment their store experience with digital mobile. It’s no longer an option. It’s a...
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Retail Marketing 2014: On the Digital Road
Download Report In the brave new world of omni-channel retail, marketing has quickly become the most obvious way to see whether a retailer is able to present one brand face to the customer or not. In...
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eCommerce in Context: Coping With Maturity
Download Report Retail eCommerce is moving into a new phase: out of the high-growth races of the Internet’s early days to managing eCommerce in the context of the total shopping experience. But...
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Mobile Retail Finds New Purpose
Download Report It’s difficult to fathom how quickly retail is changing as a result of smart mobile devices. It is no secret that retailers are no longer in control, and the question has quickly...
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Pricing 2015: Learning to Live in a Dynamic, Promotional World
Download Report When it comes to pricing, retailers stand at the intersection of many crossroads. They believe their promotions are effective, even though they don’t have a lot of measures in place to...
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Omni-Channel 2015: Taking Time, Money, Commitment And Technology
Download Report It’s amazing how quickly cross-channel consistency has gone from profit boon to table stakes. While most retailers accept that consumers’ paths-to-purchase are influenced by digital...
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Home Delivery: Retailers’ Brave New World
Download Report Home delivery, long a dormant and specialized activity for retailers selling large durable goods like furniture and appliances, is experiencing a renaissance, driven increasingly by...
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